WHAT HAPPENS WITH RELIGIOUS TOURISM DESTINATIONS? STUDY OF IMAGE, PLACE ATTACHMENT, VALUE AND TOURIST SATISFACTION IN GRESIK CITY REGENCY INDONESIA

ROSA RILANTIANA1*
, SRI HARTINI2 and MUHAMMAD HIZBULLAH IRFAN3
1,2Management Department, Faculty Economic and Business, Universitas Airlangga, East Java, Indonesia.
1,3Management Department, Faculty Economic and Business, Universitas Internasional Semen Indonesia, East
Java, Indonesia.
*Corresponding Author E-mail: 1rosa.rilantiana-2020@feb.unair.ac.id

Abstract

The purpose of this study is to analyze whether there is an influence of Destination Image, Place Attachment and Perceived Value on visitor satisfaction of religious tourism destinations and this research leads to Islamic religious destinations. The research used a quantitative approach with the application of smartPLS from questionnaire dissemination data. Tourist satisfaction is largely due to the availability of tourist confidence in the destination. Perceived value plays an important role in influencing the level of tourist satisfaction. The more valuable value travellers gain from their travel experience in that destination, the higher their level of satisfaction will be.

Keywords: image destination, place attachments, value, satisfaction, religious tourism

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